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Make or model is just not a perceptible product or service, but alternatively an individuality which is created for a product or service as well as a specialist depending on its business logo, brand and traits that differentiate it off their services or products in the marketplace (Kapferer, 2012).

Make or model is just not a perceptible product or service, but alternatively an individuality which is created for a product or service as well as a specialist depending on its business logo, brand and traits that differentiate it off their services or products in the marketplace (Kapferer, 2012). As competitors in your universal market […]